With the world becoming more digital and web-based, having a substantial web and digital communications plan is becoming crucial for all types of businesses and organizations. Duties within this group include working online and having a working knowledge of Cloud Computing, CD-ROMs, DVDs, and future storage and delivery technologies.
As a company’s primary means of communications online, the responsibilities of someone working in communications are crucial. One should be able to design and produce interactive training presentations, produce digital representations of sales materials, manage e-commerce, and design graphics that can be used on products as well as for online promotion.
Since the web communications job field does not require as much hands-on software development, the credentials and qualifications focus more toward web and media. Sample credentials include:
- iGeneration Certified Creative Producer
- WOW (World Organization of Webmasters) Certified
- Professional Webmaster
- Certificate of Webmaster Technology
- CompTIA I-Net+
- Associate of Science in Real-Time Interactive Simulation
- Bachelor of Arts in Media
Web and digital communications jobs are expected to grow as ecommerce grows. Jobs in web development are projected to grow 22% by 2020, which is faster than the national average for all occupations. In the age where the latest technologies can open endless doors for businesses, being in a growing technological field can be both promising and rewarding.